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St. Louis LOCAL Internet Marketing ProgramWednesday, February 16, 2011 from 8:00 AM to 4:45 PM (CT)Saint Louis, MO |
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Event Details
Attn: Local Business Owners ...
The St. Louis Local Internet Marketing Blueprint / Workshop / Seminar (Heck, This Thing Is So Unique We Don't Know What To Call It!)
Rare Opportunity!! Top Experts Give You a Live “Over-the-Shoulder” Sneak
Peek Look As They Build 6 Different Online Marketing Campaigns for Real World
Businesses In St. Louis
Dear St Louis Business Owner:
Yeah, we all know the economy's been in the toilet, but the truth is that's not the only reason local service providers and brick & mortar businesses are struggling. You see, the world has changed ... A LOT.
Your prospects don’t go to the Yellow Pages any more, and they're not reading newspapers, watching TV or listening to the radio to find a local service provider.
- They’re firing up their laptops.
- They’re compulsively checking their email and smartphones.
- And they’re turning to Google to find the products and services you offer.
The local
business owners who have discovered how to tap into the flood of customers who are using the Internet are thriving while their competitors are struggling mightily.
Sounds Good ... But Does This Stuff Really Work?
Take Doug
Belleville for example. He runs a family business, STL Beds, with his
dad. A few years ago the business was on the ropes and close to shutting
its doors after 20 years in business.
Doug saw the
potential of the Internet, and since nothing else was working, he hired a
search engine optimization consultant to help him get his STL Beds website
ranked at the top of page 1 of Google. The SEO expert delivered, and
since that time STL Beds has had 3 consecutive record years.
Things have gone so well that STL Beds now has an e-commerce site giving them access to a national audience of prospects which is generating even more profits for their business.
Then there’s
Joe Pose, owner of PoseTek Appliance Services. PoseTek was in danger of
bankruptcy – about of month away from filing.
At the urging of another local business owner, Joe contacted a local search marketing expert to help him optimize his placement on Google Maps. This campaign was such a success that 60 days later Joe not only avoided bankruptcy, but he opened a second location!
When the local search marketing expert who helped Joe called one day to speak to him, Joe’s wife answered the phone. When she discovered who was calling, she broke down in tears of joy thanking him for how he helped turn their fortunes around.
These are just two of countless examples of local business owners who have experienced dramatic turnarounds after discovering the power of on-line marketing.
So What's Their Secret?
Come see the experts responsible for Doug and Joe's stunnning turnarounds in action
(along with 6 other local Internet marketing experts with similar stories) on February 16.
The MSMC experts are not only going to show you exactly how they generate new business for their customers, but they're going to show you how to apply those same strategies to your business.
Best of all, each of the experts are going to create their Internet marketing campaign while using the business listings and websites of six lucky business owners in attendance. (More on that later.)
You will have an opportunity to learn while literally looking over their shoulder of the expert while he or she builds each marketing campaign live on the Internet. Not only that, buy they will share their secrets and provide you with an opportunity to ask quesitons all along the way. There is simply no better way to learn how to attract customers on the Internet and you don't have to be a techie to understand the process.
Agenda
8:00 AM – 8:30 AM – Keyword Research

If you don't know the exact words and phrases your customers use to find the products and services you sell, they will not find you.
Will Hanke and Russ Henneberry (Keyword Research Experts) are going to show you the simple strategies you can use to find the exact words and phrases your prospects are typing into Google right now. It's the difference between blindly dropping your line in the water or using a high tech fish finder to find exactly where the fish are biting.
- How to quickly find the exact keywords that your prospects are typing into Google to find you
- How to figure out which keywords are the best ones for you to focus on (and why it may not be the one that gets the most traffic)
- Discover essential tools (many of which are free) that the pros use to find these key words and phrases
8:30 AM - 9:20 AM - Local Search Marketing
Google is the
new Yellow Pages. And if you haven’t claimed or optimized your Place Page on Google, Yahoo and Bing yet,
you’re losing business to your competitors ... lots of business.
Bob Sommers, MSMC co-founder, president of the Internet Marketing Association of Hawaii and Local Search Marketing Expert is going to demonstrate how to optimize and claim a Google Places Page. He's going to do it live for one lucky business owners in attendance. Value = $297
- How to optimize your listing in order to rank at the top of the maps section in Google
- How to easily get 5 star ratings and exceptional reviews from your customers overnight
- The big recent changes to the local business listings in Google and how they impact your ranking
9:20 AM - 10:10 AM - Search Engine Optimization
It’s as
simple as this. The higher your website ranks in Google for the right
keywords, the more likely your prospects will find you, contact you and
spend their money with you.
Will Hanke, owner of Where Is My Business? (and the guy ranks #1 for the term “St Louis SEO” on Google) will conduct a comprehensive SEO audit of one attendee’s website at the event. Sure, he may rip your site apart, but by the end of the session you will know how to get your website to the top of the search engines. Value = $497
- 5 simple things you can do to your website that will have a big impact on where you site gets ranked
- The most important thing you can do to get your site ranked higher in the search engines (and it's got nothing to do with the programming or content on your site)
- The biggest mistakes that keep 90% of local sites from getting a page 1 placement
10:10 AM - 10:20 AM - Break
10:20 AM - 11:10 PM - Pay Per Click Advertising
Google’s Pay
Per Click program, Google AdWords, is the fastest way to get your
business on page 1 of Google and reach highly qualified local prospects
who are looking for what you offer – right now!
Adam Kreitman, owner of Words That Click and co-founder of MSMC will dissect a live AdWords campaign so you will know how to build a successful campaign for your local business. Adam will give one attendee a $100 Google AdWords coupon and build a Google AdWords campaign for them. During the program, Adam show you exactly how he built that campaign. Value = $697
- How to create a simple AdWords campaign for your local business that guarantees you'll be seen by your most highly qualified prospects
- Discover the secret to getting your ad ranked higher than your competition (yet pay less per click than they do!)
- The 3 keys to running a locally focused AdWords campaign
11:10 AM - Noon - Website Design and Usability
It doesn't matter where you get the traffic from - if visitors to your site don't find it compelling and easy to use, they're not going to stay for more than a few seconds.
Sue Spencer, owner of Spencer Web Design and a former Fortune 500 Internet Product Manager will conduct a website usability audit on one attendee's site. She'll break the site down and give you effective, proven strategies for improving your site and making it more user-friendly so visitors will quickly find the exact information they need to do business with you. Value = $697
- The common obstacles on a website that keep visitors from finding what they need (avoid these to prevent your site's visitors from bailing and going to a competitor's site).
- How to see your website from a user's perspective in order to make their experience more user-friendly.
- The KISS approach to web design that will save you time, headaches and lost revenue!
Noon - 1:00 PM- Lunch With Marketing Experts
Lunch will be provided and you will have an opportunity to sit with the Internet Marketing Expert of your choice (as long as space is available) This is a great opportunity to network with other business owners and ask specific questions of the experts concerning your business.
1:00 PM - 1:50 PM - Content Creation and Social Media
On the Internet, Content is King. It's at the very heart of the most successful online marketing campaigns.
Russ Henneberry, owner of Tiny Business Mighty Profits will do a brief interview with one attendee before the event. Then at the event, he'll show everyone how easy it is to take that one core piece of information and turn it into a plethora of valuable content that will position you as the expert in your field and increase sales, leads and referrals by leveraging that
content through social media, blogs, social bookmarketing sites, RSS feeds and more. Value = $597
- How to easily take the answer to one question and turn it into articles, blog posts, video and more
- The key websites that you'll want to post your content to in order to get maximum exposure (and how they'll help you when it comes to search engine optimization, too)
- The secrets to promoting your content on Social Media sites like Facebook, LinkedIn and Twitter (and have people pay attention to it!)
1:50 PM - 2:40 PM - Email Marketing
Your email
list is one of the most valuable assets your business can have. But how
can you best leverage this powerful asset to generate business?
Tom Ruwitch, President of MarketVolt and email marketing pioneer will show you how. Tom is giving an attendee a 1-year subscription to MarketVolt’s email marketing software AND he's going to build an initial campaign for him/her for everyone to see. Value = $925
- The 5 quickest ways to build your email list
- How to use email to automatically stay in contact with your prospects (you'll be able to send emails while you sleep!)
- The 3 keys to getting your emails opened
2:40 PM - 3:00 PM - Break And Networking
3:00 PM - 3:50 PM - Mobile Marketing
If your customers are carrying mobile phones, if you use coupons, especially ones like Groupon to market your business or you consider repeat business beneficial, this seminar may be for you. If you have been reluctant up to this point for whatever reason to test mobile marketing you should not wait another day. You will leave with only practical information and 3 successful tactics you can apply immediately.
Steve Kelley, owner of MESSAGEbuzz and founder of the Mobile Marketing Institute will create a mobile marketing campaign for one lucky attendee and demonstrate to the group how to leverage this new, powerful way of reaching your customers. Value = $450
- 5 key factors to consider that will ensure mobile marketing success
- How to select a mobile marketing provider and see how to start a campaign from scratch
- 3 creative ways to get customers to sign up for your mobile marketing campaigns.Mobile has arrived.
3:50 PM - 4:00 PM - Break
4:00 PM - 4:45 PM - Panel Discussion

We plan to wrap up this full day event with a panel discussion where you can ask any and all of the experts questions that were not answered throughout the day. Don't be shy. This is a wonderful opportunity to get your specific questions answered by the pros.
Who Should Attend?
Do you own or manage a business? Do you call on local customers and clients? Are you responsible for generating new leads for your business? Are you tired of watching your competiton steal customers from you because they've discovered how to use the Internet and you haven't? If you answered "Yes" to any of these questions, you need to attend.
What you get
- Watch the experts in action building real world Internet marketing campaigns.
- A sit-down lunch with the expert of your choice and refreshments throughout the day.
- Access to our hidden page of professional tools and resources used by the experts.
- Networking with local business owners and Internet marketing experts.
- Panel discussion at the end of the day to pick the experts’ brain on any marketing related topic covered (or not) during the sessions
Where: Hilton Frontenac at 1335 South Lindbergh Blvd, St. Louis, MO 63131
When: Wednesday, February 16th, 2011 from 8:00 AM - 4:45 PM
Investment: $159 Includes refreshments and lunch
100% Money Back Guarantee
We're so confident that you'll leave this program with dozens of ideas that you'll be able to use immediatly to attract new customers, that we're offering a 100% money back guarantee. If you're not blown away with what you discover by lunch, we'll refund your investment on the spot. No questions asked.
To reserve your spot, simply Click the Register Now Button below and submit your one-time payment of $159 securely through Eventbrite
All it takes is one idea ... one strategy ... one tactic. Just one.
And ,whether it's by saving you time and money or by getting you new business, your investment to attend this event will easily pay for itself (potentially many times over!).
So please Click the Register Now Button and we look forward to seeing you on February 16.
Thank you-
Bob Sommers, Josh Sommers and Adam Kreitman
Co-Founders of the Main Street Marketing Community
P.S. Very rarely will you get this sort of access to a behind-the-scenes, over-the-shoulder, sneak peek look at local Internet marketing experts in action.
So don’t miss out on this one-of-a-kind opportunity to get an advantage over your competitors, the majority of whom are still in the dark about using the Internet to attract new business. But that won't be the case forever.
When & Where
Hilton Frontenac
1335 South Lindbergh Blvd
Saint Louis,
MO 63131
Wednesday, February 16, 2011 from 8:00 AM to 4:45 PM (CT)
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Hosted By
Main Street Marketing Community
The Main Street Marketing Community provides educational programs to business owners and professionals who want to learn how to attract new customers using the Internet. The community is composed of Local Marketing and Internet Marketing experts in your community who apply these skills every day in their own business.

